1. We will be staging a mid-scale production of our musical issue-based play ‘INNIT’ at The Lowry’s Quays Theatre in September 2023, with the hope of reaching c. 5,400 young people aged 12-14 in Salford, FOR FREE.

It’s unprecedented.  We’re booked in for a two-week run:  

  • 11 matinee performances
  • FREE tickets
  • FREE transport & FREE refreshments/programme/merchandise for every child.  

Young people, parents and schools shouldn’t have to worry about finding money for their child to experience a theatre production that’s a direct investment in capital culture and profoundly impacts them and the choices they make, for the rest of their lives.

Supported by Salford’s elected Mayor, Paul Dennett, we’ll jointly pledge that ALL Year 8 and Year 9 pupils in Salford will see ‘Innit:Musical’ at The Lowry and experience the educational workshops, irrespective of their social status, exclusion status or economic position. 

2. To stage a mid-scale production of our musical issue-based play ‘INNIT’ around Greater Manchester in January 2025, to reach around 60,000 young people aged 12-14, FOR FREE.

We’ll achieve number 1 first; then roll the model out and seek the same pledge from Greater Manchester’s Metro Mayor, Andy Burnham.  Public seat sales will partially subsidise the matinees.

3. To tour a large-scale production of our musical issue-based play 

       ‘INNIT’ to 40 venues, nationwide by 2027, reaching a minimum of   

        120,000 young people aged 12-14, FOR FREE.

We’ll achieve number 2 first; then roll the model out nationwide, seeking similar pledges from elected Metro Mayors across the country.  Public seat sales will partially subsidise the matinees.

4.    To decrease the rate of school exclusions in England, by influencing    

       our young audiences to empower themselves by acquiring an 

       education and as a result, contribute positively to society.

There will be no cost to schools and the impact will be academically tracked:

We’ll be impacting young people via four incremental stages of contact:

  1. Delivery of pre-production year-group assemblies.
  2. Presentation of a professional piece of hard-hitting, educational theatre that actually speaks to those underdeveloped, detached audiences, allowing for them to be enriched by their discovery of the theatre experience, without patronising them.*
  3. Post-production drama workshops for ALL attendees, that will challenge their cognition and sensitise the real-life situations from the play.**
  4. In the classroom – by providing fully resourced, differentiated and most importantly, engaging and relevant curriculum-based schemes of work.

* For a fair percentage of attendees, despite residing in Salford, this will be their first visit to Salford Quays, let alone The Lowry Theatre! 

** These workshops will be facilitated by professional practitioners, with the additional support of a fully qualified psychotherapist.

This means that every Year 8 and 9 pupil in England will experience a diversionary piece of theatre and a workshop, along with curriculum-focused schemes of work that bolster the play’s themes, hopefully preventing their future exclusion and entry into the Criminal Justice System.

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